ACUVUE® Brand Diagnostic Lens Policy

ACUVUE® Brand Diagnostic Lens Policy

ACUVUE® Brand Diagnostic Lenses are only intended for trial fittings or for the occasional replacement of torn or lost lenses.

  • Qualified eye care professionals and retailers may not (a) sell diagnostic lenses, (b) substitute diagnostic lenses for revenue lenses, or (c) give diagnostic lenses away at no charge as product promotions for replacement contact lens sales.
  • Qualified eye care professionals and retailers may purchase only from authorized U.S. suppliers.
  • Qualified eye care professionals and retailers must use ACUVUE® Brand Trademarks and Brands in a manner consistent with Johnson & Johnson Vision Care, Inc. policies.
  • Qualified eye care professionals and retailers shall not make false or misleading statements about ACUVUE®, its business practices or any of its products.
  • Qualified eye care professionals and retailers must comply with all label licenses or use restrictions on which ACUVUE® may condition the purchase or receipt of any products.
  • Qualified eye care professionals and retailers with direct accounts must keep their account balances with ACUVUE® in good standing.

VISTAKON® reserves the right to commission annual audits of qualified eye care professionals and retailers to assess compliance with legal obligations, diagnostic lens policy and any territorial restrictions. VISTAKON® reserves the right to terminate a qualified eye care professional or retail account that violates this policy. Termination does not release or forgive the account from the obligation to pay any sum owed to VISTAKON®.

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You will still be responsible for any fees contracted or accrued on your account, and there are no refunds. You may continue to use your services until your contract end date on [SERVICE END DATE].

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Why are we replacing UPP?

We are discontinuing UPP in order to renew and continue our commitment to advocate for the doctor-patient relationship and against legislation that threatens to deregulate the industry and undermine patient health.

We introduced UPP in 2014, and today a majority of patients are paying less for their ACUVUE® Brand Contact Lenses than two years ago. Since 2014, there have also been significant legal and legislative challenges to UPP across the country that are distracting our focus on emerging issues that could lead to deregulation of contact lenses. Proponents of deregulation advocate for harmful policies, such as online prescribing of contact lenses and extending contact lens prescription expiration limits. Opposing these efforts requires our undivided attention. 

Our new ACUVUE® Rewards Program replaces UPP and provides similar benefits—affordability, access, and patient retention.